We're not an agency. We're three senior people running creative strategy across multiple DTC brands. Cross-brand intelligence. Weekly output. No juniors, no handoffs, no ramp-up.
We dig into customer reviews, ad libraries, and account data until we know your buyer's brain better than they do. Then we turn that into angles that convert.
Hook, script, format direction, CTA. Built to test, not to win awards. Ready to hand straight to your editor or creator.
Three sizes (Light Sprint / Standard Sprint / Pro Sprint), custom mix within each. We source creators, write briefs, manage production end-to-end. Monthly retainer.
Most creative studios throw volume at the wall and call it strategy. We don't.
Each brief tests one motivator across three format variations. That's the Andromeda framework, the same logic Meta's algorithm uses to find winners faster. Same motivator, three formats, every week. Boring on paper. Devastating in performance.
And we're not running it in a silo. Because we run strategy across multiple brands at the same time, every brief is informed by patterns we're seeing right now, across the whole DTC creative landscape. What's converting in wellness shapes what we test in beauty. What's losing in accessories tells us what to skip in food. That's the edge a single in-house hire can't touch.
Three senior people. End-to-end ownership, every account. We don't outsource the thinking. We don't hand off to juniors. We embed in your team, brief your creators, and obsess over the data so you don't have to.
Single Meta ads past $300K in spend
$11M+ in spend driven by our creative
Surpassed Loop Earplugs' $18M Q4 goal by 33%
7+ ads at $25K+ spend each at The Earthling Co.
"They've made some of our best performing ads over the last year or so and that's outcompeting our internal team and multiple other agencies and contractors. Reliable, fast, and easy to work with. If you need performance creative made by someone actively making winning ads in today's ad environment then I'd recommend working with Tok-Vibes."
We're not an agency. We're three senior people who do this every day across multiple brands.
I lead every strategy personally. A second strategist supports weekly volume once the creative direction is locked in. An ops manager handles QA, delivery, and coordination, so nothing slips and I stay focused on strategy.
Whether you need the strategy layer or the full creative pipeline, the setup is the same: you get senior people, cross-brand data, and weekly output. No juniors. No handoffs. No ramp-up.
Brand cap: we work with 6 to 8 brands max. Enough to see patterns across accounts. Few enough that yours gets real attention.
Research, briefs, creator direction, testing frameworks, performance analysis. End-to-end.
Mood boards. Decks for decks' sake. Brand strategy without performance behind it. Junior account managers running your strategy.
Meta and TikTok. Wellness, beauty, and lifestyle DTC. Mostly US, EU, and Dubai.
Some things don't scale. Reformer Pilates. Walks in the sun. Slow coffee mornings.
Whether you're looking for a creative strategist to embed in your team or a full production sprint, we'd love to hear from you.